Louis Theroux: Infomercials

Published on 9th February 2017 by

Louis Theroux explores the world of home shopping networks in this 1999 episode of Weird Weekends, testing his own sale skills by appearing in an infomercial to attempt to sell a product on live TV. Is he cut out for the job? The sales figures will tell the whole story.

Theroux meets famous infomercial pitchmen Anthony Sullivan and Billy Mays who have made a fortune by using their communication skills to sell on shopping channels, as well as the entrepreneurs behind the products which are invented with direct sales channels intended.


A decade after the first episode of Louis Theroux’s Weird Weekends, and eight years after the last, Theroux released a 2008 follow up book The Call of the Weird: Encounters with Survivalists, Porn Stars, Alien Killers, and Ike Turner, in which he provides an update on what has happened to many of the subjects. It is available to purchase on Kindle, paperback, hardcover, or audio book.

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